Surveillance Fashionism
I see we are now being encouraged to digitise our wardrobes in order to track what we wear. Perhaps reducing consumption could be added to the 5 reasons for doing so that are provided here.
Or we could always do what Open Humanities Press decided to do long ago, of course, and decide to just not track at all. (As a small act of opposition to surveillance capitalism, Open Humanities Press refuses to track who, or what, is reading its books and journals.)
I, of course, will this year be mainly wearing Marina Abramovic and Mark Fisher.